Green Living Products
BRANDING & LOGO DESIGN
Green Living, a company that offers eco-friendly and sustainable products for the home and lifestyle, approached us with a digital design brief to create a new brand identity and logo that aligned with their brand values and helped them to stand out in a crowded market.
OUR APPROACH:
We began by conducting research into Green Living's target audience and competitors, gaining a deeper understanding of their brand values, products, and mission. From there, we developed a range of logo concepts that incorporated elements of nature, sustainability, and eco-friendliness.
After several rounds of revisions and feedback from Green Living, we refined the chosen logo and created a comprehensive brand identity that included typography, colour palette, and guidelines for consistent brand usage.
RESULTS:
The new brand identity and logo have helped Green Living to stand out in a crowded market and communicate their values and mission more effectively to their target audience. The logo and brand identity have been well-received by customers and stakeholders, and Green Living has reported increased brand recognition and customer loyalty since the rebranding.
Overall, we're proud to have played a part in helping Green Living achieve their goals through our creative input, and we believe that this case study showcases how our approach can help businesses in the eco-friendly and sustainable living space to achieve success while making a positive impact on the planet.